# aespa — JW Pharmaceutical

Arc: rollout
Artist: aespa — https://ktrenz.com/artisttag/aespa
On the record: 2026-10-12 to 2026-10-15 (Korea Standard Time)
Status: under way — Still open at the last entry. No outcome recorded.

## Beats

### 2026-10-12 — announced
Aespa just got tapped as the new face of JW Pharmaceutical's Friends eye care line — ads drop on TV and digital…
- source (newsis.com): https://www.newsis.com/view/NISX20261012_0003821590
- retold by: thepublic.kr

### 2026-10-15 — in_progress
Aespa just landed a major endorsement deal — they're the new faces of JW Pharmaceutical's artificial tear drops…
- source (joongang.co.kr): https://www.joongang.co.kr/article/25469847
- retold by: koreajoongangdaily.com

## Method
Beats are grouped by Korea Standard Time day; a day's phase is the furthest this story got that day.
Retellings are listed under the day they belong to. Figures are quoted exactly as each source stated them.

Canonical page: https://ktrenz.com/story/aespa-jw-pharmaceutical-friends-eyecare-campaign-2026-10-rollout