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Cha Si-yeon lands first film lead role in youth music-romance '꼭짓점'·Kevin O sends coffee truck to Gong Hyo-jin's drama set ahead of July 31 MBC premiere·Lauren Bennett, Paradiso Girls and G.R.L. singer, dies at 37·Lisenne's 'Love Attack' hits No. 1 via reverse chart-run, featured on MBC's 'Omniscient Interfering View'·Kibitz debut on Inkigayo July 12 as AOMG's first girl crew·BTS 'Life Goes On' MV hits 600 million YouTube views, nearly 6 years after release·Lisenne exec Kim Hye-soo is a Berkeley-trained songwriter who co-writes the group's tracks·NewJeans' 'Right Now' crosses 100M Spotify streams — every released track now past the milestone·TXT Yeonjun's 'NO LABELS: PART 02' sells 661K on day one, breaks his own solo record·TXT's Yeonjun teams up with GS25 for 'Sour Lemon Yogurt' ice cream tied to 'Ice Cream' title track·Cha Si-yeon lands first film lead role in youth music-romance '꼭짓점'·Kevin O sends coffee truck to Gong Hyo-jin's drama set ahead of July 31 MBC premiere·Lauren Bennett, Paradiso Girls and G.R.L. singer, dies at 37·Lisenne's 'Love Attack' hits No. 1 via reverse chart-run, featured on MBC's 'Omniscient Interfering View'·Kibitz debut on Inkigayo July 12 as AOMG's first girl crew·BTS 'Life Goes On' MV hits 600 million YouTube views, nearly 6 years after release·Lisenne exec Kim Hye-soo is a Berkeley-trained songwriter who co-writes the group's tracks·NewJeans' 'Right Now' crosses 100M Spotify streams — every released track now past the milestone·TXT Yeonjun's 'NO LABELS: PART 02' sells 661K on day one, breaks his own solo record·TXT's Yeonjun teams up with GS25 for 'Sour Lemon Yogurt' ice cream tied to 'Ice Cream' title track·

ExclusiveBTS

BTS 'Life Goes On' MV hits 600 million YouTube views, nearly 6 years after release

BTS's 'Life Goes On' music video, directed by Jungkook, crossed 600 million YouTube views on July 12 at 12:34 AM, Big Hit Music confirmed.

By Newsdesk·3 hr ago·1 min read35

BTS 'Life Goes On' MV hits 600 million YouTube views, nearly 6 years after release

BTS's Life Goes On hit 600 million YouTube views at 12:34 AM on July 12, according to Big Hit Music.

Released in November 2020, the video accompanied the title track from BTS's seventh mini album BE (Deluxe Edition). Jungkook directed it—a fact that caught fans' attention when it dropped.

The MV shows the members performing on an empty stage. Scenes throughout express longing and sadness over being unable to meet fans in person, a direct echo of the pandemic moment when the song was made.

Big Hit Music announced the milestone on the 12th.

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