Sat, Sep 5, 2026

LiveMusic Core

AIWEO drops debut MV for 'BE MY HUG' title track, joins Wonderlive 2026 lineup·Jeong Eun-ji reunites with Apink members for album listening session and birthday party, 10 years since last fan meet·Cortis's 'FaSHioN' MV hits 100 million YouTube views, the group's first·An Eun-jin duets with Sung Si-kyung, promises 'SexyBack' stage if new drama hits·EVAN drops 'Death of Me' MV teaser ahead of September 7 mini album release·Mark Lee drops solo single 'My Friend' on September 10 under new label Upper Room·Cha Tae-hyun cancelled filming and flew to Jeju to win back his wife — 13 years before they married·Ko Young-wook targets Lee Min-jung and Lee Byung-hun on SNS, referencing 2005 music video casting·Kim Min-ha to solo-MC Busan Film Festival opening while filming Netflix film with Lee Do-hyun·The Boyz's Q (Ji Chang-min) signs with Pitch Company, joining Jeon Ji-hyun and Kim So-hyun·AIWEO drops debut MV for 'BE MY HUG' title track, joins Wonderlive 2026 lineup·Jeong Eun-ji reunites with Apink members for album listening session and birthday party, 10 years since last fan meet·Cortis's 'FaSHioN' MV hits 100 million YouTube views, the group's first·An Eun-jin duets with Sung Si-kyung, promises 'SexyBack' stage if new drama hits·EVAN drops 'Death of Me' MV teaser ahead of September 7 mini album release·Mark Lee drops solo single 'My Friend' on September 10 under new label Upper Room·Cha Tae-hyun cancelled filming and flew to Jeju to win back his wife — 13 years before they married·Ko Young-wook targets Lee Min-jung and Lee Byung-hun on SNS, referencing 2005 music video casting·Kim Min-ha to solo-MC Busan Film Festival opening while filming Netflix film with Lee Do-hyun·The Boyz's Q (Ji Chang-min) signs with Pitch Company, joining Jeon Ji-hyun and Kim So-hyun·

BTS' V became the 1st global ambassador for Korea's soju brand

Wiliam_Yang·7/16/2026, 11:26:02 AM·8

Are you a fan of Soju?
BTS superstar V became the first global ambassador when 'Jinro' brand tried global marketing for the first time.

Previously, Korea's Soju brand used to collaborate with popular female celebrities as brand ambassador, but this time Jinro broke the mold and used a male artist who has a global impact, making headlines in the industry.
Jinro announced that V's trendiness and global recognition were the best choices for global popularization strategies as Korea's representative soju.
In addition to domestic marketing campaigns, various campaigns and online/offline events are scheduled to expand overseas markets, so I recommend BTS or Soju fans to pay attention to Jinro's brand.

♡ 0Save · 0