ATEEZ 'BAD' MV hits 12M YouTube views in one day as 'Golden Hour: Part 5' tops charts in 26 countries
ATEEZ's 14th mini album arrived June 26 with a Brazilian funk title track, a Hollywood cameo, and #1 finishes on Hanteo, Circle, and iTunes.
ATEEZ dropped Golden Hour: Part 5 on June 26. The BAD music video hit 10 million YouTube views in half a day, then crossed 12 million by end of day one.
Hollywood actor Chase Infinity appears in the MV—widely known as an ATINY. BAD is a Brazilian funk track. The album frames itself around ATEEZ leaning into instinct and sensation.
Chart momentum was immediate. Golden Hour: Part 5 went straight to #1 on Hanteo Chart's real-time album chart and Circle Chart's real-time retail album chart on release day. It topped iTunes Top Albums Charts in 26 countries and regions, including the US and Europe. The Worldwide iTunes Albums Chart saw it at #1, with additional entries on Apple Music Top Albums and the European iTunes Albums Chart. BAD hit #1 on Bugs real-time and iTunes Top Songs in 8 countries and regions, charting on both Worldwide and European iTunes Songs charts. Every track on the album entered the Bugs real-time chart.
The tracklist spans multiple moods. MAMACITA uses Latin trap to confess true love. FALLIN' captures the moment reason breaks down through EDM. TOXIN sits in deep R&B. Closing track Body puts the feeling of something that burns bright and disappears into R&B. Hongjoong and Mingi co-wrote and co-composed every track.
Their previous release, Golden Hour: Part 4, peaked at #3 on the Billboard 200 and sold 200,000 copies in its first week in the US. That album won five music show awards.
ATEEZ headlines British Summer Time Hyde Park in London on June 28 (local time).
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