KTRENZ Hype Index
How much buzz is around DAILY:DIRECTION?
15/100
- Coverage momentum
- AI attention
- Upcoming activity
- 0
- 46
- 0
The KTRENZ Hype Index (0–100) blends up to five live signals — KTRENZ editorial coverage momentum over the last 30 days (25%), AI-retrieval attention on the artist (20%), upcoming scheduled activity (15%), external demand from Naver search and YouTube traction (25%), and third-party SNS posts anchored to the act’s releases in the last 30 days (15%) — each log-normalized against a fixed cap. The first three exist for every act. The last two require data we do not have for everyone: where a signal is not measured it is left out and the remaining weights are renormalized, so an act is never scored down for something we simply did not observe.
Quick answers
DAILY:DIRECTION: your questions
How much buzz is around DAILY:DIRECTION right now?
- DAILY:DIRECTION's KTRENZ Hype Index is 15/100 — a live score blending external search demand, KTRENZ coverage momentum, AI-retrieval attention, and upcoming activity.
Stories
Latest about DAILY:DIRECTION
DAILY:DIRECTION make first comeback stage on Music Bank with 'DOWN WITH IT'
DAILY:DIRECTION performed 'DOWN WITH IT' on KBS2 Music Bank on July 17, marking their first music broadcast stage since debut.
KTRENZ Newsdesk · 7/17/2026
DAILY:DIRECTION drop 'DOWN WITH IT' MV teaser ahead of July 13 comeback with single 'MONKEY MODE'
DAILY:DIRECTION dropped the MV teaser for 'DOWN WITH IT' on July 9. Their second single 'MONKEY MODE' arrives July 13 at 6 PM.
KTRENZ Newsdesk · 7/9/2026
DAILY:DIRECTION set July 13 debut comeback with second single 'MONKEY MODE'
Six-member rookie DAILY:DIRECTION returns July 13 with second single *MONKEY MODE*, title track *DOWN WITH IT*.
KTRENZ Newsdesk · 6/24/2026
DAILY:DIRECTION announce first comeback with animated teaser 'DD, what's going on?!'
DAILY:DIRECTION's first move since their February debut: a 'teaser of the teaser' dropped June 15, animated and cryptic.
KTRENZ Newsdesk · 6/16/2026