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ExclusiveTXT

TXT's Yeonjun drops solo mini album 'NO LABELS: PART 02' on July 10

Yeonjun's six-track second mini album drops July 10. A three-day Seongsu-dong pop-up drew 1,350 visitors and spiked UGC by 117%.

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By Newsdesk··1 min read34
TXT's Yeonjun drops solo mini album 'NO LABELS: PART 02' on July 10

Tomorrow X Together's Yeonjun releases his second solo mini album, NO LABELS: PART 02, on July 10.

Six tracks. Ice Cream leads. The rest: Vanilla, 조금 서툴러도 다시 (Baby Wassup?), No More Disco, Fxxking Star, and Long Way Long Ride. The album bounces between rap rock, funk rock, R&B, pop, and alternative hip hop.

The rollout went offline first. From July 3–5, a pastel ice cream truck parked in Seongsu-dong with a catching game and video challenge. 1,350 people came through across three days. Challenge clips flooded SNS—one upload per minute during the event window. On the final day, Yeonjun showed up unannounced and performed the Ice Cream choreography live.

Online numbers followed. The Ice Cream challenge audio hit No. 14 on Instagram's trending audio chart. User-generated content jumped roughly 117% week-over-week; TikTok UGC climbed 19% in the same period.

Alongside the pop-up sits Ice Cream Generator, a microsite where users pick one of six ice cream options and layer toppings to build different sounds. Over 80,000 cumulative visits globally so far. The site closes at 1:00 PM KST on July 10—the exact moment the album arrives.

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