Bada sends A2O rookie groups homemade bakery gifts, credits Lee Soo-man as her career foundation
S.E.S. member Bada hand-packaged sticker-labeled bread boxes for A2O SOUL and A2O LITE — rookies from Lee Soo-man's new label — and opened up about her debt to the former SM producer.
Bread from the husband's bakery, stickers made by hand
Bada — real name Choi Sung-hee, S.E.S. member since 1997 — sent support gift boxes to A2O SOUL and A2O LITE members and their fans. She printed the stickers herself. Each box got packed by her hands. The bread came from her husband's bakery, baked specifically for the occasion.
A2O SOUL and A2O LITE are rookie idol groups under A2O Entertainment, the label Lee Soo-man founded after leaving SM Entertainment. A2O LITE claimed the fastest chart No. 1 and music-show No. 1 among any rookie group on record — the milestone that appears to have prompted Bada's gesture.
What Bada said about Lee Soo-man
Bada didn't hold back about why she feels loyalty to anything connected to Lee Soo-man. "He dressed my healthy voice in refined-colored music," she said, "and perfectly prepared me with pride as Korea's first female idol vocalist." The second thing she brought up was different. "What I really can never forget... the teacher who knew our difficult family circumstances and paid my university tuition."
S.E.S. — SM's first-generation flagship girl group — scored hits including I'm Your Girl and Dreams Come True under Lee Soo-man's production. Bada married a non-celebrity husband 11 years her junior in 2017; they have a daughter. (The bakery connection making this particular gift feel very on-brand for her current life.)
Cheer the story
