ILLIT's 'It's Me' hits 200M YouTube views in 180 days — 149 days faster than 'Magnetic'
ILLIT's 'It's Me' hit 200M YouTube views on Oct 27, their second MV to reach it. They got there 149 days faster than their debut.
180 days to 200 million
ILLIT's It's Me music video crossed 200 million YouTube views on October 27 at approximately 3:00 AM. The track dropped on April 30. That's 149 days faster than Magnetic, the group's debut single, which took 329 days to hit the same number. Two videos, two 200M milestones. No other ILLIT release has cleared that mark.
The techno track centers on confidently asserting one's special status while weighing a relationship after a first date. Six months in, It's Me still appears on YouTube Korea's daily popular music video chart. It's logged 24 consecutive weeks on the Billboard Global 200 and 25 consecutive weeks on Billboard Global (excluding US). High positions on Billboard Japan and Line Music followed. The song cleared 100 million cumulative streams on Japan's Oricon. TikTok videos using the track, including original sound, surpassed 2.5 million.
New album, immediate chart impact
While It's Me keeps accumulating, ILLIT (Yoon A, Minjoo, Moka, Wonhee, Iroha) released their fifth mini album BREAK EVEN on October 26. It debuted at number 1 on the Hanteo daily album chart on release day.
The title track 체포하겠어 entered the top rankings on Melon, Bugs, and Genie Music at launch. A preview audio clip ranked 5th on Instagram's Reels Popular Rising Audio Chart as of October 22, four days before the album dropped.
(Two eras, two charts, same week — the overlap is doing a lot of work for them right now.)
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